A website is not just a marketing resource - it's a business
tool as well. In other words, why settle for an internet
billboard when a website can do so much more?
Even the smallest business can utilise the power of the internet to be more efficient and to build revenue. Once you start thinking about it, it's easy to get excited about the potential for your website.
Things like new sales leads, an increase in average consumer satisfaction, decreased support calls, more subscriptions or completed surveys are all measurable goals that mean something to your company. The question is, what are you using your website for?